About
redrick pr
Impact you can measure. Stories you can’t ignore.
Redrick PR is an award-winning culture-led communications firm that designs intelligence-driven campaigns to help brands grow with meaning and momentum. We turn strategy into action—clarifying your cultural story, shaping perception, and earning attention where audiences actually connect. From insight to message, media, creators, communities, and experiences, we build PR that moves culture and numbers—not just headlines.
We work end-to-end: cultural insight, strategy, story, execution, and measurement. That means we don’t just pitch stories; we build the cultural conditions for them to land—sharp narratives, credible voices, community-rooted partnerships, and channel mixes that maximise reach and ROI.
When the moment calls for scale, we mobilise media, creators, and cultural experiences that deliver both relevance and business lift. When the stakes are high, we protect reputation with fast, disciplined issues and crisis management grounded in cultural awareness and real-world sentiment.
What we do
Redefining public relations through integrated communications.
Our track record spans entertainment, beauty, technology, consumer, finance, and development sectors across Africa and global markets. We’re comfortable running multi-market programmes, localising for context, and coordinating complex stakeholder environments—from boardrooms and regulators to creators and communities. We measure what counts: share of voice, message pull-through, sentiment, engagement quality, and real conversion where applicable.
How we do it
We start with intelligence.
We scan the market, listen to audiences, and map the conversation so we know what will land—and what won’t. Then we sharpen the story: a clear message house, proof points, and angles your spokespeople can use anywhere. From there we build the right mix—earned media, creator voices, social, and experiences—so each channel does a specific job. We run like a newsroom with fast approvals, tight calendars, and clear owners. We localise for each market, keep brand safety tight, and stay crisis-ready with plans, training, and holding lines.
Why we do it
Because attention without outcomes is noise.
We believe PR should help brands earn trust, shape culture, and move real numbers—ethically and at speed. Our work exists to close the gap between what you say and what people feel, believe, and do. That means clear strategy, honest storytelling, and accountable execution. When we do this right, leaders communicate with confidence, teams align, partners lean in, and customers choose you—again and again.
For all industries, formats and channels, we offer a whole range of creative service, from insights and strategy to clear design concepts.
Strategy & Reputation
We set the plan, sharpen the story, and protect trust—so every move lines up with your business goals.
Media, Creators, and Content
We earn the right attention—press, creators, and content working together to drive action, not just views.
Experiences and Integrated Campaigns
We design moments people remember—and build campaigns that connect those moments to outcomes.
Team members
20+
Working since
2012
Shipped projects
150+
While recognition is never our primary goal, it serves as a testament to the success of our collaborations and the impact of a well-executed process. We are proud to see our work honored and celebrated.
AI Global Excellence Awards
Most Innovative PR Agency 2025 - Nigeria
Pitcher Festival Awards
Media Relations and Brand Storytelling for Gangs of Lagos - 2024
The Sabre Awards Africa
Certificate Of Excellence for #SheaOnTheBeach Campaign - 2020
We hire thinkers and doers who care about results. At Redrick, you’ll work in small senior squads, turn intelligence into sharp stories, and ship campaigns that change perception and performance. Zero fluff, high ownership, clear feedback. If you like pace, craft, and accountability, you’ll fit.
careers@redrickpr.com
The latest updates on agency life, our client projects, recent achievements, and exciting new developments.
